More Freedom, Less Pressure
Most wholesale suppliers only offer Directions Hair Colour in boxes of 4 per shade. That’s fine for big orders — but not ideal if you're a smaller salon, freelance stylist, or just getting started.
At Wholesale Hair Dye, we do things differently.
We let you order by the pot, so you're free to buy exactly what you need, when you need it.
Stock the Full Range Without Overstretching
With 46 bold Directions shades available, stocking the full colour spectrum can be tricky — especially if you’re forced to order in 4s.
By letting you buy single pots, we give you a cost-effective way to offer the entire range in your salon or store, without unnecessary overstock. Once you know which colours move fastest, just top up as needed.
Ideal for Small Salons, Mobile Stylists & Market Sellers
Not every stylist needs bulk boxes. Whether you're:
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A mobile colour technician
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Running a small high-street salon
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Selling hair colour on a local stall or beauty counter
...our single-pot flexibility helps you manage stock more efficiently — with lower upfront cost.
Get What You Need, When You Need It
There’s no need to wait until you need 4 pots of the same colour just to restock. Order one, two, or ten — whatever suits your business today.
This flexibility means less waste, easier cashflow, and the freedom to respond quickly to trends or client requests.
Want to Try a Shade Before Committing?
Buying by the pot also lets you trial new colours in your setup. Want to see how well Neon Blue sells? Grab one pot. If clients love it — you can restock in seconds.
Final Word
We’re proud to be one of the few UK wholesalers offering this kind of flexibility to our trade customers. Whether you’re building a full Directions display or just want to keep your colour kit topped up — you’re in control.